Rome, Italy

G Rough

Rates from (inc tax)$397.76

Price information

If you haven’t entered any dates, the rate shown is provided directly by the hotel and represents the cheapest double room (including tax) available in the next 21 days.

Prices have been converted from the hotel’s local currency (21EUR), via, using today’s exchange rate.


Buffed and scuffed


Cobbles and conversant statues

If you like the finer things in life, but find Midas-molested hotels a little tacky, G Rough, a 10-suite boutique stay in central Rome, wraps five-star service and retro Roman glamour in shabby-chic garb. Exposed brick, and scuffed and scrubbed walls sit alongside furnishings worthy of a design museum (a Giò Ponti bar here, an Ico Parisi sideboard there). With the Pantheon close by and a home-from-home ambience, even the smoothest operators will find they like it a little rough.  

Smith Extra

Get this when you book through us:

A welcome drink in the bar, and a bottle of wine in your room on arrival.


Photos G Rough – Rome – Italy

Need to know


10 suites.


12 noon, but flexible, subject to availability. Earliest check-in, 2pm. Early arrivals can store luggage and order a drink at the bar.


Double rooms from $397.76 (€366), excluding tax at 10 per cent. Please note the hotel charges an additional local city tax of €3.50 per person per night on check-out.

Price information

If you haven’t entered any dates, the rate shown is provided directly by the hotel and represents the cheapest double room (including tax) available in the next 21 days.

Prices have been converted from the hotel’s local currency (EUR402.05), via, using today’s exchange rate.

More details

Rates usually include Continental breakfast, with freshly baked croissants and bread, jam and butter, Italian coffee and freshly squeezed orange or grapefruit juice.


The Latin inscription on the building’s façade ‘Satis ampla quae securitate rideat’ roughly translates to ‘large enough to feel secure’ – and while the hotel’s not big, it does feel rather coddling. Design nerds, and those with eyes, will thrill at the historic furnishings, dating from the 1930s–1950s, by Italian design whizzes Ico Parisi, Paolo Venini, Silvio Cavatorta, Guglielmo Ulrich, Osvaldo Borsani, Archimede Seguso and Giò Ponti.

At the hotel

Concierge, free WiFi throughout and laundry. In rooms: flatscreen TV, iPod dock, Smeg mini fridges, bottled water, coffee machine and kettle with a selection of teas, and bespoke bath products. Pasquino Suites and up have a kitchenette (hob, saucepans, cutlery, crockery and glassware).

Our favourite rooms

We love the cosy secluded terrace in the Pasquino Suite Plus. The styling in the Suite Plus – deep-blue velvet lounge chairs, sleek Seguso vases and a Giò Ponti bar where you could imagine Marcello Mastroianni mixing Aperol Spritzes– makes us swoon with desire. All suites are dressed with food-for-thought artworks, but we love the graffiti in one of the Pasquino Suites – left over from a demolition party during the hotel's renovation.

Packing tips

Driving gloves, so you’re prepared for zipping about on a Vespa. In the cooler months, a tailored black-leather jacket for posing moodily in.


In-room spa and beauty treatments can be arranged on request, just ask the lifestyle manager. Tresses in need of coiffing? Summon a hairdresser to your room.


Well-behaved doggies can stay too, for €50 a night. See more pet-friendly hotels in Rome.


Welcome. Baby cots can be added to all rooms, extra beds to Pasquino Suites and up. The hotel has a range of family tours: Stone Zoo (a tour of the city’s animal statuary), and Myths and Legends (a tour of Roman ruins with a storyteller).

Food and Drink

Photos G Rough – Rome – Italy

Top Table

We like the banquette nestling up to the bar, for discreet people-watching. Otherwise, lounge about your suite with abandon.

Dress Code

1950s finery.

Hotel restaurant

There’s no restaurant, but with Rome on the doorstep you’ll not want for excellent Italian fare. The hotel’s lifestyle manager can arrange a meal at a privately-owned palazzo just a few steps from the hotel, with a Cordon Bleu-trained chef and access to a terrace overlooking the city. Snacks and light meals (salads, charcuterie platters, paté, cheeses and a few desserts) are served in G-Bar.

Hotel bar

G-Bar – a vision in gold metro tiles, turquoise wall panels and button-back, mid-century modern sofas – is just off the reception. Its veneer of old-school sophistication makes it a super spot for pre-partying apéritifs, and local artists display their creations here on a rotating programme. Picks from the self-proclaimed ‘contemporary wine gallery’ include small-batch bottles and labels from niche cellars, and cocktails are as elegant as the surrounds; we like the G Rough Spritz (Aperol, dry Martini and orange)

Last orders

Breakfast is served from 7am to 2pm. Drinks flow at the bar till midnight.

Room service

Available 24 hours a day. Guests can order plates of local cheeses and charcuterie, patés, salads, cocktails, wines, and hot and cold drinks.


Photos G Rough – Rome – Italy
G Rough
Piazza di Pasquino, 69


International hub Leonardo da Vinci–Fiumicino Airport ( is a 40-minute drive away, Rome Ciampino is a 45-minute drive. Direct flights arrive from the UK and mainland Europe; British Airways flies direct from the US; and flights from Asia and Australasia connect via India, central Europe or the Middle East. The Leonardo Express train runs a frequent service between Fiumicino and central Rome, and from Ciampino, hop on a Cotral Schiaffini bus to the train station: the centre is a 15-minute ride. The hotel can also arrange transfers.


The hotel is a 15-minute taxi ride or 20-minute walk from Rome Termini train station, with frequent Trenitalia ( services from Tuscany, Venice and southern Italy.


It’s fair to say that driving in Rome requires nerves of steel; speedsters and traffic fines for driving in the Limited Traffic Zone can mean it’s better to hire a car only when leaving the Eternal City. There’s an Avis car-hire booth at the airport

Worth getting out of bed for

Piazza di Pasquino is a historic cobbled enclave, famous for its ‘talking statues’. The one depicting Menelaus holding Patroclus’ body (between Via di Pasquino and Via di San Pantaleo) is quite the chatterbox; it’s been used as a notice board for protests and satires from the 15th century to this day. To explore further, ask your lifestyle manager to arrange Vespa or bike hire. The hotel’s ‘unconventional luxury tours’ cover the best aspects of the city, while unearthing hidden spots. Art buffs can nose around privately owned Palazzo Colonna – an gilded abode, crammed with original artworks by Bronzino, Ghirlandaio, Tintoretto and Guido Reni originals. Follow in Caravaggio’s footsteps or tour the sites of Paolo Sorrentini’s Rome-romancing film La Grande Bellezza with an art historian in tow. Alternatively see the best of the city’s contemporary art scene, including a visit to the Pastificio Cerere Foundation. Oft overlooked museums (the decorous Palazzo Altemps and Galleria Spada), a 16th-century villa and subterranean monuments (San Paolo alla Regola and Stadio di Domiziano) offer a lesser-known history lesson, and those who came to shop can make their own bespoke leather bag with designer Luigi Mulas Deboisi. Your lifestyle manager can also book you a tasting tour or cookery class; and Rome’s most iconic sites (the Pantheon, Trevi Fountain, Spanish Steps and the Vatican), and grandest squares (Campo de’ Fiori, Piazza Navona and Piazza Venezia) are easily reached on foot.

Local restaurants

There's no restaurant at G Rough, but some of Rome's best eateries are within a few minutes' walk. The wine list at ever-busy Piazza di Pasquino enoteca and eatery Cul de Sac (+39 06 68801094) is dictionary sized, but if you like to be more hands on, you can eye up the bottles packed into every spare inch of the space. Home-made game patés, a packed cheese plate and perfectly al dente pasta grace the menu. If top-drawer tasting menus are your thing, elegant restaurant Il Pagliacco (+39 06 6880 9595) is helmed by highly regarded chef Anthony Genovese. Here Mediterranean meals have Asian flourishes and plates are infinitely Instagrammable. Dishes include vanilla-infused crab with macadamia nuts, green curry with duck and figs, and white-chocolate and spicy-peach bon-bons. Opt for the more traditional dishes from Fortunato al Pantheon's (+39 06 679 2788) classic menu, the super-fresh Caprese salad, the signature truffle-sprinkled tagliolini and hearty veal saltimbocca, are fit for an emperor’s feast.

Local cafés

A short walk from the Pantheon, historic Caffè Sant'Eustachio (+39 06 6880 2048) sits well with the hotel’s mid-century aesthetic. Founded in 1938, it’s a legendary spot; and the wood-fuelled hand-calibrated coffee roaster churns out a mean cuppa joe. Cheery yellow packets of beans and sweets make great souvenirs too.

Local bars

Set in a 16th-century bishop’s palace, easygoing wine bar Mimi e Coco (+39 06 6821 0845) is welcoming and cosy, with artfully arranged charcuterie platters to accompany your choen vintage(s). Servers pour out glasses of excellent Italian wine until 2am, so it’s lucky that you’ll only have a five-minute stumble from Via del Pantheon back to the hotel.  


Photos G Rough – Rome – Italy

Anonymous review

Every hotel featured is visited personally by members of our team, given the Smith seal of approval, and then anonymously reviewed. As soon as our reviewers have returned from this retro-chic hotel near centro storico and unpacked their bottle of Limoncello and vacuum-packed wedge of parmesan, a full account of their luxury city break will be with you. In the meantime, to whet your wanderlust, here's a scribbled note from G Rough in Rome…

Co-founder of G Rough and bon viveur rally driver Emanuele Garosci tragically died soon after the hotel was completed. But his legacy is a beautiful, serene stay that’s glamorous to the core. Garosci and his business partner Gabriele Salini – a ninth-generation Roman who used to live where the Penthouse Suite now perches – have plundered Italy’s 20th-century design archives to furnish the delightfully dishevelled 17th-century building. The project’s both bold and easygoing, with none of the burnished edges of sister stay Palazzina G in Venice. Staff, who’ll do almost anything to please you, keep things luxurious, while the wear and tear of the decor fosters anything-could-happen expectations. And with a trendsetter-luring bar, topsy-turvy floor numbers (inspired by artist Gianni Piacentino’s idea of a building rooted in the sky) and an aesthetic to attract hip young things, the hotel may well deliver. 

The Guestbook

Whenever you book a stay at a Smith Hotel with us, we’ll invite you to review it when you get back. Read what other Smith members had to say in G Rough’s Guestbook below.

We loved

The decor is amazing, central location fabulous!! Mimi e Coco is a great bar around the corner, Casa Bleve is a local restaurant amazing food nearby.

Don’t expect



Stayed on 16 Sep 2016

We loved

Service, quality of room finishes and towels/sheets/etc as well as their assistance with transfers and dinner reservations. Location is great as is hotel rooms, variety of breakfast options and personal service given to each and every guest.

Don’t expect

Anything less than an excellent experience


Stayed on 5 Jul 2016

We loved

Central location, really friendly, welcoming and helpful staff, insight into "real" not "tourist" Rome. Recommend any of the bars in the area for fantastic people watching and a chance to rest your legs after you have walked everywhere in Rome!

Don’t expect

Cheap drinks


Stayed on 7 May 2016

We loved

The room design of the hotel. The location is also very very good. Hotel is nearby plenty of bars, restaurants.

Don’t expect

To eat like a king in the hotel.


Stayed on 17 Apr 2016

We loved

The location. The staff. The hotels great design and relaxing atmosphere.

Don’t expect

Can't think of anything we would change.


Stayed on 20 Nov 2015

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