New York, United States

The Roger

Rates from (ex tax)$170.00

Price information

If you haven’t entered any dates, the rate shown is provided directly by the hotel and represents the cheapest double room (including tax) available in the next 21 days.

Prices have been converted from the hotel’s local currency (USD195.08), via openexchangerates.org, using today’s exchange rate.

Style

Houndstooth and herringbone

Setting

Midtown, on Madison

In Midtown Manhattan on Madison Avenue, The Roger hotel is a true New York power broker. The lobby is styled with exposed white brick, herringbone wood floors, mid-century modern staircase and fixtures, and blue-velvet lounge chairs. Bedrooms, many with commanding Empire State Building views, are sleek and comfortable with massive black and white photos of iconic NYC. And, the handsome riveted-leather bar looks straight out of a Mad Men episode.

Smith Extra

Get this when you book through us:

Two signature Roger cocktails at The Parlour and a seasonal gift from the chef; daily breakfast is also included for two guests staying five nights or more

Facilities

Photos The Roger facilities

Need to know

Rooms

194, including one suite.

Check–Out

12 noon, but flexible, subject to availability (and a half-day charge). Earliest check-in, 3pm.

Rates

Double rooms from $170.00, excluding tax at 14.75 per cent. Please note the hotel charges an additional room tax of $3.50 per room per night on check-out and an additional resort fee of $33.75 per room per night on check-out.

Price information

If you haven’t entered any dates, the rate shown is provided directly by the hotel and represents the cheapest double room (including tax) available in the next 21 days.

Prices have been converted from the hotel’s local currency (USD195.08), via openexchangerates.org, using today’s exchange rate.

More details

Rates exclude breakfast (from $29.95 for the buffet).

Also

Get thee to the Lobby from 5pm to 6pm on weekdays to drink your fill of free glasses of wine; the Roger's top-drawer take on happy hour. Take a closer look at the photos on display throughout the lobby: each is an otherwise unpublished celebrity shot – including the Rolling Stones, Paul McCartney and Jay-Z – taken in New York City.

At the hotel

Gym, free WiFi throughout. In rooms: flatscreen TV, radio, iPod dock, minibar, CO Bigelow bath products.

Our favourite rooms

Snag PH03 for its ample terrace, which has sunloungers, topiary and prime views of the Empire State Building. Inside, the corner room also has a spacious built-in closet if you plan to settle in. Downstairs, Executive room 1209 is one of the largest, with large windows facing north and west.

Packing tips

Bring cards or games to play in the lobby-lounge: it’s a bright, hip meeting spot, and the ideal place to hang out at the end of the day.

Also

Rooms 505 (a Superior) and 615 (an Executive) are wheelchair-accessible, with roll-in showers.

Children

Baby cots can be added to rooms free, and the restaurant can adapt meals for little diners. The hotel does not offer babysitting, but staff can fix you up with a local sitter ($20 an hour).

Food and Drink

Photos The Roger food and drink

Top Table

Grab a round two-person table near the windows, which are deep-set and have a striped window-seat that’s ideal for stashing purses and extra bags.

Dress Code

Madison Avenue modern.

Hotel restaurant

Chef Julie Farias of hip local restaurant Goat Town consulted on The Parlour’s fanciful bistro-style menu, which includes soda-dipped fried chicken, an oyster po-boy and a short-rib burger. Dairy is a great bet here: the restaurant uses selections from Murray’s Cheese for – what else? – its grilled cheese and gooey, stringy macaroni and cheese. Breakfast goodies include pastries from Ceci Cela, granola from Sarabeth's, salmon from Petrossian deli, H&H bagels and a bespoke coffee blend from the Allann Bros in Oregon.

Hotel bar

Sit at the five-seat lobby bar to try cocktails developed by cult New York bartender Johnny Swet. The house drink, the Roger, combines champagne, chocolate bitters and strawberry purée, and we like the summery watermelon martini,with citrus vodka, St Germain and fresh watermelon.

Last orders

The bar serves drinks from noon until midnight; the restaurant keeps going all day from 6.30am until midnight.

Room service

The full lounge menu can be delivered to your room until midnight.

Location

Photos The Roger location
Address
The Roger
131 Madison Avenue
New York
10016
New York
United States

Planes

The nearest airport to the hotel is La Guardia, which has flights from most major US cities on airlines including United (www.unitedairlines.com) and British Airways (www.britishairways.com).

Trains

Penn Station, the hub for Amtrak (www.amtrak.com) and the Long Island Rail Road (www.lirr.org) is just a short walk from the hotel. Grand Central Station, where you can hop on the Metro North (www.mta.info) to Connecticut and beyond, is a short cab ride away.

Automobiles

New York can be a driver’s nightmare. If you arrive by car, stow it in a garage for the duration of the trip to avoid traffic and the near-impossible street parking. The hotel offers valet parking for $55 a day.

Worth getting out of bed for

In the shadow of the Empire State Building, the Roger is an ideal starting point for an architectural tour of Manhattan. Head there early to beat the crowds and take the elevator straight to the top (+1 212 736 3100; esbnyc.com) to admire a bird’s-eye view of the city. Next, stroll down Madison to the wedge-shaped Flatiron Building, one of Manhattan’s tallest buildings when it was completed in 1902. Pause for lunch at the nearby Eisenberg’s Sandwiches on Fifth Avenue (+1 212 675 5096; www.eisenbergsnyc.com), a charming lunch counter with excellent egg-cream sodas.

This is also an excellent place to go shopping. Stroll straight up Madison Avenue to see some of the biggest names in fashion, from Armani to Yurman.

Local restaurants

For an orgy of meat, head to The Cannibal on East 29th Street (+1 212 686 5480; www.thecannibalnyc.com). Order whipped lardo, house-made boudin noir or a slow-roasted half pig head on the back patio. Some of the most delicate and delicious filled pastas in the city are made at A Voce, a chic Italian restaurant on Madison Avenue (+1 212 545 8555; www.avocerestaurant.com). The menu also includes small-production Italian cheeses and excellent grilled fish. Manhattan gets a Texan twang at barbecue joint Blue Smoke (+1 212 447 7733 or www.bluesmoke.com), where the rib sampler, pulled pork, brisket and hush puppies could fool any expert from the Lone Star State. Pop into the restaurant’s Bake Shop for cupcakes, miniature pecan pies and red velvet cake. Diner could probably spend a month at Mario Batali’s massive Italian emporium Eataly without ever sampling the same thing twice (+1 212 229 2560; eatalyny.com). Eat pizza, pasta or sandwiches there, or bring home fresh fish, Italian groceries and cured meats. Upstairs, the Birreria is a beer garden with supreme Gotham City views.

Local cafés

A few blocks away, on Broadway, No 7 Sub (+1 212 532 1680; no7sub.com) fashions creative and delicious sandwich combinations featuring breaded zucchini parmesan with crushed barbecue potato chips, or a revamped cheesesteak with miso-infused cheese whiz. Artisanal on Park Avenue (+1 212 725 8585; www.artisanalbistro.com) channels an old Parisian bistro, with oversize salads, quiches and a fondue menu. In summer, the restaurant parks an ice-cream cart out front. There are few better places for a burger than the original Shake Shack in Madison Square Park (+1 212 889 6600; shakeshack.com). Though there’s often a long line, the café will reward patient diners with thick milkshakes, crisp fries and perfectly greasy cheeseburgers.

Local bars

Flûte Bar & Lounge on East 20th Street (+1 212 529 7870; www.flutebar.com) channels a Paris lounge, with a long champagne menu and French music. After an afternoon shopping at the Chelsea Market, pop down to its basement for revamped classics at The Tippler (+1 212 206 0000), where a frozen negroni (called the ‘snowgroni’) or smoky mescal cocktails are an ideal pre-dinner primer. There are few more inspired spots to order a classic cocktail than the retro Flatiron Lounge on West 19th Street (www.flatironlounge.com). The bartenders serve ideal renditions of the sidecar and the sazerac, and shake up a nightly martini flight in the Jazz Age-inspired spot.

Reviews

Photos The Roger reviews

Anonymous review

Every hotel is visited personally by members of our team prior to review and given the Smith seal of approval. As soon as our anonymous reviewers have returned from this boutique hotel in Manhattan and unpacked their architecture books and shopping bags, a full account of their city escape will be with you. In the meantime, to whet your wanderlust, here's a quick peek the Roger hotel in New York City…

Black and white and chic all over, the Roger hotel couldn’t be more ‘New York’ if it were sipping a martini and carrying a Bloomingdales bag.

A strapping Madison Avenue resident that favours retro photography, houndstooth and bold stripes, the Manhattan hotel can hold its own in the style stakes compared to New York’s most glamorous inhabitants. Following a top-to-bottom revamp, the Murray Hill hotel reopened in the summer of 2012 with smart, simple rooms that pay homage to the classic New York aesthetic. A black-and-white photograph of an iconic NYC location tops every headboard, and many rooms look up at the nearby Empire State Building. The love for the locale extends into the room-service menu: macaroni and cheese is made with selections from beloved West Village cheese shop Murray’s; and the Big Apple’s cult bartender Johnny Swet devised a menu of juleps, martinis and champagne cocktails for the Parlour. Perhaps that’s why guests aren’t the only ones who like the chic, exposed-brick lobby-lounge: hip New Yorkers habitually duck into the bright, low-key spot for drinks and a break from the city bustle.

The Guestbook

Whenever you book a stay at a Smith Hotel with us, we’ll invite you to review it when you get back. Read what other Smith members had to say in The Roger’s Guestbook below.

We loved

Brilliant location. The view of the Empire State Building from our terrace is so New York! The staff are really accommodating and will do their utmost to help you. Doina, behind the bar, is the warmest person and mixes some mean cocktails. We love walking to Eataly near the Flatiron building for a brilliant selection of different Italian restaurants to eat. The fish restaurant is particularly good. Also Gallagher's Steak House, 228 West 52nd Street, was a great discovery on our last visit so we returned. Brilliant steaks in a buzzy panelled room. Also walk The High Line. It's a short distance from the hotel and is an elevated section of a disused rail teach which has been turned into a pedestrian walkway. Good views of The Hudson and a great way to see all the exciting new buildings going up.

Don’t expect

Bathrooms can be small so ask for a room with a large shower rather than a small bath. It is a boutique hotel so don't expect a large lobby.

Rating

Stayed on 23 Jan 2017

We loved

The quality bed.

Don’t expect

...a large bathroom, I've seen larger ones on trains.

 

Rating

Stayed on 18 Nov 2016

We loved

The staff and the bar. Shopping at Dover St Market, Dinner at Buvette or Mamafuku.

Rating

Stayed on 13 Aug 2016

We loved

The atmosphere and friendliness of the staff and the proximity to the Empire State Building and Broadway. Ask the hotel for a list of restaurants nearby, the Penelope was a great and we would never have found it without the hotel reception

Don’t expect

Anything less than a great time

Rating

Stayed on 9 Jun 2016

We loved

Central location right near to Empire State Building and friendly staff. Also gave us free bottle of wine for our honeymoon! Recommend Blue Smoke restaurant - really friendly staff and great atmosphere.

Don’t expect

A large bathroom - but I don't imagine you'd get that in many places in New York

Rating

Stayed on 5 May 2016

We loved

Location. Local recommendations: La Tocca, Italian. 

Don’t expect

Too much from this hotel as its very basic in comparison to most mr and mrs smith hotels we have stayed in. I expected something more quirky and some more luxury on offer. Breakfast was very simple and even some of the more superior rooms were very small.

Rating

Stayed on 15 Apr 2016

We loved

The vibe in the lobby and at the bar....and also loved the bed! Great night sleep! Recommend Wine30 - a great little wine bar around the corner.

Don’t expect

...a large bathroom if booking the standard room. Was adequate but a bit tight.

Rating

Stayed on 4 Mar 2016

We loved

The terrace looking out to the Empire State Building. Worth the extra!

Don’t expect

The rooms to be massive. Few in Manhattan are, so it shouldn't be an issue.

Rating

Stayed on 22 Dec 2015

We loved

Location on Madison Avenue was very good – 10 mins walk to Macy's, and 5th Avenue. We had two rooms, 1209 and 1205, which were both larger than we expected with good views. Very clean bathroom though small. Very comfortable bed and good linen.

Don’t expect

Response from concierge before we arrived didn't happen and we were concerned about their competence, however on arrival the reception was good and the whole team gave a good impression!

Rating

Stayed on 19 Dec 2015

We loved

A perfect room size for short break in NY, lovely balcony and fabulous location – really nice bar area as well.

Don’t expect

To be disappointed: we weren't!

Rating

Stayed on 10 Dec 2015

We loved

The decor and the bed was one of the comfiest we have ever slept in!

Don’t expect

A kettle in your room, but it is the US! The climate control was not warm enough for us, but housekeeping did bring us an extra heater.

Rating

Stayed on 3 Dec 2015

We loved

Comfortable beds and nice linens!

Don’t expect

Fresh juice or great coffee, in my opinion; it is fine, just not great!

Rating

Stayed on 20 Nov 2015

We loved

The calm of the hotel: it's a perfect oasis in the middle of New York. Very helpful staff!

Rating

Stayed on 6 Nov 2015

We loved

The cosy lobby - perfect for curling up and reading in the day - feels very private. The hotel is very intimate, very welcoming, but perfectly located.

Don’t expect

In-room tea and coffee making facilities.

Rating

Stayed on 31 Oct 2015

We loved

The cool bar and entrance to the hotel.

Don’t expect

To have a large bedroom or bathroom.

Rating

Stayed on 17 Oct 2015

We loved

Location, perfect spot to Uptown or Downtown. Helpful and friendly staff and the manager's daily drinks. Lobby Interior. Possibly the most comfortable bed ever and the genius of a satin/terry combo dressing gown. Couple of doors down from the hotel is a great little cafe breakfast spot, great value and fab food. Stone's throw from the flatiron building, grab a coffee walk through madison square park and drink in the view.

Don’t expect

Big rooms - bathroom was very compact but had everything you needed. In Room Tea/coffee making facilities, you have to rely on room service.

Rating

Stayed on 8 Oct 2015

We loved

Location.

Don’t expect

Perfect customer service.

Rating

Stayed on 9 Sep 2015

We loved

Atmosphere and decor in lobby, including sitting area and bar and mezzanine level breakfast area. Smart, comfortable room and clean, stylish bathroom. Ability to pen windows. Complimentary bottle of wine and pears on arrival. Friendly staff.

Don’t expect

Quiet nights or huge rooms (this is NYC after all).

Rating

Stayed on 25 Aug 2015

We loved

The size of the room - its' hard to find large hotel rooms in NYC, but this was spacious. The location of the hotel is amazing. Walking distance to most of the NYC's great neighborhoods. It makes a great base for an exploration trip to NYC. The great service at the hotel.

Don’t expect

A large bathroom - although do expect pretty marble in the small bathroom.

Rating

Stayed on 13 Aug 2015

We loved

the location near the Empire State building, the overall decor the thoughtful manager and staff the ambiance...the comfortable beds and the care to details: the most sensuous bathrobes!

Don’t expect

a spa or gourmet lunch or dinners...or green juices!

Rating

Stayed on 7 Aug 2015

We loved

Nice bathroom amenities and a great selection in the minibar. Cocktail hour late afternoon and iced tea great after walking around all day!

Don’t expect

Had a king guest room with a long hall by the entrance. There were ducted air conditioning ducts but only by the entrance so they added another air conditoning unit which is very noisy.

Rating

Stayed on 8 Jul 2015

We loved

The nicely appointed, modern, ample room size, big comfortable bed, modern walk-in shower and bathroom. the free bottle of wine and fruit. very friendly and professional service. Quiet location. wifi was included (very helpful). A small fridge with minibar and plenty of extras, aspirin, initmacy kit etc.

Don’t expect

I was thinking there was a terrrace bar... but it was my mistake. There are however, certain rooms with a cozy terrace.

Rating

Stayed on 21 Jun 2015

We loved

The staff, were extremely helpful beyond what was expected of them. Rooms were very comfortable and the reception area was very relaxed.

Don’t expect

Water left by your bed wasn't clearly labelled as not complimentary which ended in a large bill at the end of our stay. Also I left my iPad in the room, only realised a week later when I phoned up and asked, very disappointed that they were not proactive enough to contact me first.

Rating

Stayed on 13 Jun 2015

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