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Rates
We guarantee you the best rates available, member or not
Rewards
Gifts when you show your Smith membership card at check-in
Remuneration
Members also earn Smith Pounds on every booking

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In the know

Our favourite rooms
Physicians of Myddfai (Room 1) is the largest, with an ornately carved headboard, feathered lamps and a big corner bath. All the other individually decorated rooms are stylishly furnished, with ensuite power showers (Room 1 is the only room with a bath), but we particularly like elegant Lady of the Lake (Room 2), with its pale and interesting decor.
Packing tips
Sensible shoes for yomping up mountains and biking along mountain tracks. Or a good book, if you're not the outdoorsy sort.
Also
The hotel hosts monthly evening events in the ‘salon’ vein, featuring traditional folk singers, storytellers, local musicians and Welsh cuisine.
need to know - The New White Lion

Current offers

Smith card offer
Either a gift set of Penderyn Welsh single‑malt whisky miniatures with a special ‘nosing’ glass, or a selection of handmade chocolates; you’ll also get 10 per cent off your first dinner at the hotel

The New White Lion

Brecon Beacons, United Kingdom[view map]

Style
Impeccable low-key glamour
Setting
Breathtaking between-peaks valley

The Pritchards opened the New White Lion hotel in Llandovery to introduce guests to the local rural splendour they adore so passionately, creating a luxurious base from which country‑lovers can explore Carmarthenshire and the Brecon Beacons national park. Beautiful antique furniture is offset by rich pickings related to the area’s heritage; old books, miners’ boots and local maps blend into a domain where every modern comfort is provided.

Need to know

Rooms
Six, named after local characters and legends.
Rates
£90–£120, including full Welsh breakfast and tax.
Check-out
Midday (but flexible, subject to availability); earliest check‑in, 3pm.
Facilities
Small courtyard, internet access, private parking. In rooms, flatscreen TV, Egyptian cotton sheets, H2k toiletries.
Also
There's a two-night minimum stay at weekends and on public holidays.

Food & drink

Hotel restaurant
The pretty little Dining Room is open for breakfast, and for lunch or dinner with 24 hours’ notice – expect seasonal Welsh home‑cooking of the finest kind: typical dishes include black beef braised in red wine and wonderful wedges of apple pie.
Dress code
Thrown‑together favourites, with shiny embellishments for dinner.
Top table
One of the back‑wall tables on either side of the fireplace.
Last orders
The Brianne Bar in the lounge is open from midday till 11.30pm. Dinner (with notice) is served 7pm–9pm.
Room service
None, but with a little warning they can rustle up something for you.
Hotel bar
Help yourselves to the Brianne honesty bar and pull up an armchair in front of the stone fireplace.

Other facilities

Children
Cots are available for £10 a stay. Babysitting can be arranged with advance notice at £7 an hour. ‘Physicians of Myddfai’ is a family room with a sofabed.

Smith card offer

Smithcard

Either a gift set of Penderyn Welsh single‑malt whisky miniatures with a special ‘nosing’ glass, or a selection of handmade chocolates; you’ll also get 10 per cent off your first dinner at the hotel

If you're a member of Mr & Mrs Smith, you can get special privileges at every Smith hotel you book through us. Just show your Smith card at check-in to claim the offer featured on every hotel page (like the one above).

Click here to become a Mr & Mrs Smith member

Smith concierge

If you’d prefer to talk to someone, or you’re having trouble booking online, ring our travel team on 0845 034 0700 (+44 20 8987 4312 from outside the UK). We guarantee you’ll get the best available rates, and we don’t charge a booking fee.

The New White Lion

43 Stone Street
Llandovery
Carmarthenshire SA20 0BZ