Hotel Highlights

  • Top-notch restaurant
  • Prime location near Penn Station
  • Wanderlust-whetting design


Set in the immaculately restored former National Cash Register Company, The NoMad Hotel brings Broadway back to its golden days, both literally – note the gilded lobby – and figuratively. This enchanting beaux arts boutique hotel has it all: a top-tier restaurant, a cosy library lounge, a chic boutique and beautiful, airy rooms. The hotel may be named for its location (north of Madison Park), but designer Jacques Garcia ran with the idea, adding unique journey-themed touches to the rooms, which convey an ideal of maple-floored, old-world elegance alongside every modern luxury.

Smith Extra

Here's what you get for booking The NoMad Hotel with us:

Bottle of house wine upon arrival.


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The NoMad hotel – New York – United States

Need To Know


168, including 14 suites.


Noon, but flexible, subject to availability. Earliest check-in, 3pm.


Double rooms from $355.00, excluding tax at 14.75 per cent. Please note the hotel charges an additional local city tax of $3.50 per room per night on check-out.

More details

Rates usually exclude breakfast (from $12).


Pluck a tome from the dimly lit Library Lounge. The split-level literary haven features floor-to-ceiling bookshelves filled with volumes curated by rare bookstore Juniper Books. Scale the spiral staircase to grab a title, order a cocktail, then curl into one of the stuffed chairs to flip through.

At the hotel

Gym, Library Lounge, free WiFi throughout. In rooms: flatscreen TV, iPod dock, minibar, Côté Bastide bath products. There’s a stash of laptops and iPads to borrow.

Our favourite rooms

Suite 408 has two spacious rooms with panoramic views overlooking Broadway, plenty of light and a generous parlour space. Admire the montage of framed postcards from the deep claw-foot tub, set beside the windows in an Atelier room. Or go big on the Suite Royale. Set on the top floor, this two-level palace includes a dining room and a private roof terrace.

Packing tips

An old-fashioned valise will fit right in with the travel trunks and vintage postcards that make up the journey-themed decor.


Pets weighing up to 60lb are welcome for no additional cost, though guests must sign a waiver at check-in, and pay for any damage or extra cleaning.


Welcome, with free cots for babies, and rollaway beds for older kids (US$40 a night). There’s a children’s menu in the restaurant. Babysitting can be arranged with a day’s notice for US$40 an hour, with a three-hour minimum.


This city slicker keeps the environment in mind. After a long, intensive renovation, The Nomad was deemed New York’s first hotel to receive LEED certification in a refurbished building.

Food & Drink

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The NoMad hotel – New York – United States

Hotel Restaurant

Three-Michelin-starred Manhattan restaurant Eleven Madison Park has a new sibling in the NoMad’s eponymous eaterie. Run by chef Daniel Humm, the restaurant showcases seasonal ingredients in dishes like seared scallops with sorrel and lemon, truffle-roasted chicken with foie gras, and house-made tagliatelle with king crab and pepper. The wood-panelled Parlour faces an open hearth where the kitchen bakes its own breads.  

Hotel Bar

Leo Robitschek, who lured tipplers from around the world to his bar at Eleven Madison Park, is in charge of cocktails – both new and classic – at this dark, 24-foot-long mahogany bar. In the swanky Library Lounge, custom-designed cocktail carts let guests mix their own drinks tableside, using house bitters, fresh mixers and clever garnishes

Last orders

Dinner winds down at 10:30pm.

Room service

Order from a menu of ham-and-cheese sandwiches, chicken soup, radicchio salads and omelets anytime, day or night.

Smith Insider

Dress code

Global glam.

Top table

Take a table in the airy Atrium, under the pyramidal ceiling.

Local Guide

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The NoMad hotel – New York – United States
Eat, drink, see, do: local favourites and more…

Local restaurants

Jockey for a stool in the new-but-nostalgic John Dory Oster Bar in the Ace Hotel one block up (+1 212 792 9000). Beyond the impeccable shellfish platters, the kitchen, which pays tribute to old-fashioned shucking shacks, produces chorizo-stuffed squid, fresh crudo and kedgeree. The Lone Star state dominates the vibe on West 26th Street’s Hill Country Barbecue, where pitmasters carve hulking portions of tender pork and brisket to pair with Southern sides and cold beer (+1 212 255 4544). On a pretty day, stroll through Madison Square Park, just a few blocks south of the hotel, where crowds queue for a half hour to score Shake Shack’s diner-style burgers and thick concretes, a type of shake (+1 212 889 6600).

Local bars

Tucked behind the perpetually popular Momofuku Ssam Bar, David Chang’s Booker + Dax in the East Village has become a destination all its own for futuristic cocktails, a few superlative renditions of the classics, and bar snacks including Momofuku’s steamed pork buns. After an afternoon shopping the Chelsea Market, pop down to its basement for revamped classics at The Tippler (+1 212 206 0000), where a frozen negroni (called the Snowgroni) or smoky mescal cocktails are an ideal pre-dinner primer. Across the East River on Bedford Avenue in Williamsburg, Maison Premiere (+1 347 335 0446) recreates old New Orleans with a raucous oyster bar and classic cocktails refashioned to incorporate a heady dose of anise-scented absinthe.

Local cafés

One block up, No 7 Sub (+1 212 532 1680) fashions creatively delicious sandwich combinations featuring breaded zucchini parmesan with crushed barbecue potato chips, or Mongolian tofu with wax beans, which are similar to green beans.

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Above the Flatiron district

The NoMad Hotel

1170 Broadway, New York, NY 10001, United States

The NoMad is situated on Broadway in Midtown Manhattan, near Penn Station.


The nearest airport to the hotel is La Guardia, which has flights from most major US cities on airlines including United ( and British Airways ( Newark and JFK (the biggest international entry point for NYC) are within an hour-long drive, too.


Penn Station, the hub for Amtrak ( and the Long Island Rail Road ( is just a short walk from the hotel. Grand Central Station, where you can hop on the Metro North ( to Connecticut and beyond, is a short cab ride away.


New York can be a driver’s nightmare. If you arrive by car, stow it in a garage for the duration of the trip to avoid traffic and the near-impossible street parking. The hotel offers valet parking for $45 a day.


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The NoMad hotel – New York – United States

Anonymous review

By Mr & Mrs Smith.

Every hotel is visited personally by members of our team and given the Smith seal of approval. As soon as our anonymous reviewers have returned from this boutique hotel in Midtown Manhattan and unpacked their Broadway playbills and designer duds, a full account of their city escape will be with you. In the meantime, to whet your wanderlust, here's a quick peek inside the NoMad in New York C...

Read more

The NoMad Hotel

By Mr & Mrs Smith.

Every hotel is visited personally by members of our team and given the Smith seal of approval. As soon as our anonymous reviewers have returned from this boutique hotel in Midtown Manhattan and unpacked their Broadway playbills and designer duds, a full account of their city escape will be with you. In the meantime, to whet your wanderlust, here's a quick peek inside the NoMad in New York City…

Paris meets Manhattan inside the gilded NoMad Hotel in Midtown Manhattan. Set on a stretch that was once dominated by costume jewellery and knock-off handbags, the building brings back an authentic elegance to Broadway.

The bright, open rooms are intended to inspire wanderlust. Although you’re unlikely to arrive by by ocean liner these days, you can always pretend: NoMad styles itself on a bygone era of travel. Each room is decorated with vintage maps and old-timey postcards; even the minibar is hidden within a converted steamer trunk. Need proof you’re in the Big Apple? The large windows look down on bustling Broadway and up at the gleaming Empire State Building. In the lobby shop Maison Kitsuné – transplanted from Paris – captures effortless French chic with well-tailored trousers, loafers, botanical-infused bath products and, to complete the feel, a flower stall within the shop. In lieu of a sidewalk café, the Nomad offers the Atrium, an airy all-day restaurant serving truffle-rubbed roast chicken, buttered radishes with fleur de sel, and foie gras, all from culinary mastermind Daniel Humm of Michelin-adored Eleven Madison Park. Curious to see more? Hunt down favorite titles in the Library Lounge, hide in the private dining room below appliqued walls, or venture to the rooftop cupola for birds-eye views of Midtown.

Indeed, this NoMad could tempt any world-traveller into settling down for good.

The Guestbook

Whenever you book a stay at a Smith hotel with us, we'll invite you to review it when you get back. Read what other Smith members had to say in The NoMad Hotel's Guestbook below.



Stayed on 22 Mar 2014

We loved

I enjoyed the tasteful ambience and the professional, courteous staff.

Don’t expect

The public spaces were dark.

Rating: 9/10 stars


Stayed on 15 Oct 2013

We loved

I liked the very comfortable room, nice breakfast, excellent service, interesting location and nice décor.

Don’t expect

Tea facilities in the room would be good.

Rating: 10/10 stars


Stayed on 9 Jul 2013

We loved

From the moment we arrived we found ourselves immersed in sumptuous surroundings, divine decor and genuinely friendly staff (not just-after-your-tips types). Check-in was smooth and welcoming and when I enquired after our Smith extra (a bottle of house wine) it was ultra considerate to be asked for our preference (red or white). Given that the humidity was off the charts and definitely the worst I'd experienced in any of my trips to NYC thus far, my partner and I quickly agreed that white was the order of the day. I had contacted the hotel a couple times prior to arrival to see if we could request that our room had a bath (not all rooms of this category have baths, you see) and given the heat and the long flight I was only too eager to freshen up with a good, long soak before hitting the town. When we were taken up to our room I was thrilled to see we had a free-standing claw-foot tub and the water was running as soon as our lovely valet had left (after bringing in our bags and giving us the run down on the room). The next time there was a knock at the door it was to deliver the wine (an absolutely divine French Sancerre that exceeded all my expectations of a house wine; thank you, NoMad!) and everything about the room was so gorgeous it quickly became difficult to entertain thoughts of leaving, which is no small feat given this is in the heart of Manhattan. I have to say I enjoyed my stay in this hotel room much more than any other stays of recent times. Sure, it's New York, so it gets points by default, but it is so much more than that. The design is so beautifully considered, the bed so comfortable, the linens of such luxurious quality, the decor so inviting and the details so well thought out without trying too hard. It was beautiful and personal with character and charm in spades. I honestly did not want to leave and one night was definitely not enough.

Rating: 10/10 stars