London, United Kingdom

The Pilgrm

Rates from (ex tax)$109.44

Price information

If you haven’t entered any dates, the rate shown is provided directly by the hotel and represents the cheapest double room (including tax) available in the next 21 days.

Prices have been converted from the hotel’s local currency (GBP98.10), via, using today’s exchange rate.


Victorian body, modern mind


Pulsing Paddington

London boutique hotel The Pilgrm is an ode to British craftsmanship, delivering genuine, no-frills hospitality that was inspired by the building's historic bones. A stone’s throw from Paddington station, the hotel sits in a part of London that was shaped by the Victorian era. Step inside, and you’ll find interiors that read like a love letter to that time, showcasing cast-iron radiators, Edison bulbs and antique mahogany parquet – some of it 200 years old. Cocktail bar and restaurant the Lounge gives the theme of historical connection a further turn of the screw, serving cuisine that celebrates the city’s long-standing relationship with the wider world. This hotel is brand new, having opened its doors for the first time on 1 November 2017. 

Smith Extra

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£20 credit to spend on food or drinks at the hotel


Photos The Pilgrm facilities

Need to know




Noon, but flexible, subject to availability. Earliest check-in, 2pm.


Double rooms from $109.44 (£82), excluding tax at 20 per cent.

Price information

If you haven’t entered any dates, the rate shown is provided directly by the hotel and represents the cheapest double room (including tax) available in the next 21 days.

Prices have been converted from the hotel’s local currency (GBP98.10), via, using today’s exchange rate.

More details

Room rates don’t usually include breakfast, which can be taken from the Continental buffet or the list of enticing à la carte options. For something a little different, try the tea-poached egg with kimchi rice.


There are no bellboys, valets or a traditional lobby at the hotel, nor will you find a minibar, desk or telephone in your room. With the furnishings and staff alike, the hotel has pared things back to what you really need – and then focused on making them the best they can be.

At the hotel

Café; lounge area; pantries with tea, coffee and hot chocolate on each floor; free WiFi throughout. In rooms: flatscreen TV (except in the Bunk rooms), Marshall speaker with Bluetooth connectivity, a selection of books and magazines, and bespoke bath products made by Ren.

Our favourite rooms

Three of the corner rooms in the 'W' Wing have two windows, giving you views over London Street and into leafy Norfolk Square, where you can often spot sage locals having their weekly skirmish on the chessboard. Light sleepers will like the rooms facing the interior courtyard, which are better protected from any street noise.

Packing tips

If you’re staying in a Bunk room, you’ll need to bring your own device if you’re hoping for some screentime. Don’t overdo it on the packing, as even the large rooms have limited storage space.


The hotel has a lift, but the building's historic layout means there are stairs at the entrance and in many of the corridors, making it unsuitable for wheelchair users.


Children of all ages are welcome, but the hotel is best suited to adults. There are no extra beds, but baby cots (suitable for children up to the age of two) can be added to Large rooms on request. Young Smiths are allowed in the Lounge until 5pm.

Food and Drink

Photos The Pilgrm food and drink

Top Table

The Lounge has a 7-metre-long green velvet sofa, made bespoke by Sheffield-based designers 93ft.

Dress Code

More bohemian than nearby Mayfair or Kensington, Paddington and Marylebone tend to inspire a look that’s considered but not flashy.

Hotel restaurant

The Lounge is the hotel’s social heart, straddling the boundaries between a restaurant, cocktail bar and drawing room. Unmistakeably British in character, it showcases furnishings made from materials that have stood the test of time, now revived and repurposed by expert hands. Mid-century modern furniture sits alongside chevron parquet flooring, a velvet banquette and a bar with a top cut from racing-green marble. The cuisine nods towards Paddington's relationship with the city and the wider world, with British charcuterie from Cannon & Cannon of London’s Borough Market, a dahl of the day inspired by the flavours of India, and pork-belly ramen that acknowledges the city’s ties with the Far East. Downstairs by the entrance, there’s also an elegant, vintage-styled café with exposed-brick walls, parquet flooring and supple leather banquettes. The hotel has had their own bespoke blend of coffee made, which is best accompanied by one of their flaky pastries or aromatic cinnamon buns.

Hotel bar

Like so much at the hotel, the bar is bound up with the idea of a journey – fitting when it sits so close to the station. For their cocktail offering, they’ve partnered with some of world’s best-loved cocktail bars, who are pre-bottling their signature drinks exclusively for the hotel. For a taste of Athens, try the Reverse Martinez, which hails from the Greek city’s renowned Clumsies bar. A reimagining of the drink that inspired the Martini, this fine-tuned tipple muddles rose vermouth with gin, maraschino liqueur and bitters.

Last orders

Breakfast is served from 7am to 10am in the Lounge; the café opens at 6:30am and serves until 4pm; drinks flow from 12 noon to 11pm in the bar.

Room service

There's no room service, but you'll find a list of pantry snacks in the Lounge.


Photos The Pilgrm location
The Pilgrm
25 London Street
W2 1HH
United Kingdom


London Heathrow is the airport to aim for. Unless you’re loaded with luggage, the Heathrow Express is the quickest (and cheapest) way to get to the hotel, taking only 15 minutes to reach Paddington. By car, you can reach the hotel in around 45 minutes, but you’ll be travelling on one of the main arteries into the city, so traffic can add to this considerably.


We don’t advocate stone throwing, but you could easily land one on Paddington's Circle line platform from some of the windows. If you’re arriving into King’s Cross by train, take the (yellow) Circle line towards Hammersmith; it’s five stops to Paddington.


You won’t need a car if you’re staying at the Pilgrm. With one of London’s transport hubs so close by, you’re covered for travel throughout the city and further afield. If you do plan to drive, be aware that the hotel lies within London’s Congestion Charge Zone – expect to pay £11.50 a day if driving between 7am and 6pm from Monday to Friday. Smith24 can arrange car hire; call anytime, day or night.

Worth getting out of bed for

Home to Arthur Conan Doyle's sharp-witted Sherlock, nearby Marylebone is populated with upmarket boutiques, restaurants and cafés. Marylebone High Street and Chiltern Street are particularly bountiful, offering a less frantic shopping experience than that found on Oxford or Regent Street. Those looking to escape the crowds altogether will enjoy a stroll through Hyde Park, whose 350-acres of inner-city greenery include tree-flanked boulevards, lawns and wooded areas. It’s here that you’ll find the man-made Serpentine lake, offering boating and swimming in summer. Back on land, there’s the Serpentine and Serpentine Sackler Galleriesthe latter shaped in parts by the late Zaha Hadid. Gin fiends should make their way westwards to Chiswick, home to the Sipsmith distillery. As the first copper-pot distillery to be built in London for almost 200 years, it’s well worth a look round; tours are held in the evening on Mondays, Wednesdays and Thursdays. On Tuesdays, Sipmsith run their Sipper Club, which starts with a tour of the distillery before making a (short) pilgrimage to nearby Charlotte's Bistro, where a gin-inspired dinner (and more sipping) will ensue.

Local restaurants

Set up in honour of foreign correspondents who lost their lives in conflict zones, the Frontline Club is first and foremost a media club, but it also has a popular restaurant that draws a lively, intelligent crowd. The cuisine is mostly British and European, with many ingredients coming from the owner’s own farm in Norfolk. The walls are hung with some of the most iconic photographs of the 20th century, so you're guaranteed to see a famous face on any given night. Michelin-starred Trishna serves Indian coastal cuisine in an elegant (but relaxed) setting of wooden panelling, brass-edged mirrors and white-washed brick. The service is warm-hearted and the wine list is extensive; the seven course taster menu is particularly popular. Marylebone mainstay The Gate only serves vegetarian fare, but even the most committed of meat eaters will be impressed by the level of creativity and flavour that goes into each dish. The menu shows a diverse range of culinary influences, particularly those from India and the Arab world. 

Local cafés

Part Allpress coffee shop, part international newsagent, Monocle’s Kioskafé attracts many a worldly pilgrim. In summer, stop in for the latest issue and an accompanying Aperol Spritz; in winter, take a leisurely look at their magazine selection over mulled wine.


Photos The Pilgrm reviews

Anonymous review

Every hotel featured is visited personally by members of our team, given the Smith seal of approval, and then anonymously reviewed. As soon as our reviewers have returned from this boutique hotel in London and unpacked their bag of the hotel’s bespoke blend of coffee, a full account of their city break will be with you. In the meantime, to whet your wanderlust, here's a quick peek inside the Pilgrm in London…

Arriving at the Pilgrm, you’re in the London of Arthur Conan Doyle and Isambard Kingdom Brunel. Baker Street is five minutes away on the Underground; Brunel’s Paddington station is practically on the doorstep. Now over 160 years old, his iconic train shed still stands over the platforms, a relic of robust Victorian engineering. Occupying buildings that are nearly as old in parts, the Pilgrm tipped its hat to the craftsmanship of that era by digging down to its original interior detailing. At times, the process was painstaking: 50 layers of paint needed to be scoured from the wrought-iron balustrade of the central staircase; at the entrance, they brought the original tiling back from the depths, revealing a deep, dark blue that had been buried full fathom five for years. But getting the very best from the building wasn’t only about looks, it was about the guest experience too. Space-wasting is borderline criminal in central London, and in this respect the Pilgrm is squeaky clean. Where you would normally expect a lobby, the hotel has its own coffee house, a move that’s guaranteed to bring it back into the local fold. Instead of cluttering the rooms with tea- and coffee-making equipment, they’ve resurrected communal pantries, which offer pilgrims a chance to cross paths during their stay. In paring things back to the essentials, the hotel has completed a journey of its own, cutting to the heart of what it means to deliver modern hospitality in a city with an old-world soul.

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