London, United Kingdom

The London Edition

Rates from (inc tax)$288.59

Price information

If you haven’t entered any dates, the rate shown is provided directly by the hotel and represents the cheapest double room (including tax) available in the next 21 days.

Prices have been converted from the hotel’s local currency (GBP284.75), via, using today’s exchange rate.


Headily embellished townhouses


A shimmy from Soho

The London Edition – a collaboration between Studio 54 co-founder Ian Schrager and Marriott – offers stupefying splendour from the moment the doorman ushers you in. Stucco cherubs cling to the lobby's 19th-century ceiling, superlative eatery Berners Tavern demands dressing-up and the clubby, tucked-away bars are sociable yet intimate (we love the swish Punch Room). Old-school grandeur gives way to cosy Alpine cool in the rooms.

Smith Extra

Get this when you book through us:

For BlackSmiths, a glass of punch each and macaroons on arrival; for SilverSmiths, an extra treat created by the chef; GoldSmiths also get an Edition candle and a room upgrade (subject to availability)



Need to know


173, including 26 suites.


12 noon. Earliest check-in, 3pm. Guests arriving earlier can leave their luggage with a bellhop.


Double rooms from $290.31 (£237), excluding tax at 20 per cent.

Price information

If you haven’t entered any dates, the rate shown is provided directly by the hotel and represents the cheapest double room (including tax) available in the next 21 days.

Prices have been converted from the hotel’s local currency (GBP284.75), via, using today’s exchange rate.

More details

Breakfast is not included. The excellent à-la-carte has breads, pastries, fruit, coffee, smoothies and teas, a full English and some tempting American-style hot dishes, including hazelnut waffles and eggs any which way.


The hotel has some intriguing artworks. We love Ingo Maurer’s lightweight silver-blob 'chandelier' in the lobby and Portal, a spiral of neon light by South Korean artist Chul Hyun Ahn. Eagle-eyed fans of The King’s Speech may recognise the one-off reproduction of Louis XIV’s Gobelins tapestry behind the reception desk; it popped up in the movie too. And on the southeast corner of the lobby ceiling, a mischievous builder applied red lipstick to the face of one of the moulded plaster figures. The hotel liked it so much, they decided it could stay.

At the hotel

Lobby lounge, snooker table, gym, concierge desk, free high-speed WiFi throughout. In rooms: flatscreen TV with films on-demand, iPod dock, Nespresso machine and a selection of teas, minibar (with skull-shaped Crystal Head vodka bottles, coconut water, iced coffee, popcorn, chocolate, crackers and bacon jam, wines, beers, champagne, lip-balm, a notebook and scented candle), bespoke Le Labo bath products. Junior Suites and higher have a drinks trolley with free gin and mixers, glasses, an ice bucket, small chopping board and garnishes.

Our favourite rooms

The rooms (styled by Toronto design firm Yabu Pushelberg) have similar decor throughout, with walnut panelling, crisp white linens, a George Smith lounge chair, a cosy fur throw and Hendrik Kerstens’ mock-Flemish portraits. However, the One-Bedroom Suite with Terrace stands out for its impressive wrap-around outdoor space: use it for a sizeable soirée, or an intimate dinner overlooking the BT Tower (it’s surprisingly romantic after dark, we promise…). Junior Suites are sizeable, and their free gin-and-tonic trolleys (with all the fixings) are genius.


None. But the concierge can arrange a visit to one of the many nearby spas, or for a therapist to visit your room.

Packing tips

Svelte tailoring and some classic Louboutins for the restaurant, and a retro party dress for Berners Tavern – to pay homage to Studio 54’s 1970s glam.


The hotel’s public areas are wheelchair-accessible, as are some rooms. There are two spacious lifts to all floors. Eight Superior Rooms (seven with king-size beds, one with two doubles), and one Loft Suite are suited for guests with mobility issues.


Cots (free) and extra beds (free for under-12s, £80 a night for over-12s) can be added to the Loft Room category and higher. Snacks, a small tent and a kids' city guide are offered in-room.

Best for

Juniors, tweens and teens.

Recommended rooms

Extra beds (free for under-12s) can be added to the Loft category and higher.


Ask for an iPad to watch films or play games on (the hotel only has two, so we recommend asking for these in advance). A kids' city guide packed full of child-friendly London activities is offered in-room, and kids are given a London-inspired tent – shaped like a Tube train, tunnel and ticket office – to play in. Staff will happily bring up cartons of popcorn to accompany one of the pay movies on your room's TV.


Kids are welcome in Berners Tavern; however, it's a sophisticated spot with a grown-up clientele, so it's best to dine there with well-behaved tots. The Little Peoples' Menu has soups, toasties, mini beef burgers, simple pasta dishes and healthy chicken and fish dishes. 


On arrival, sweets and milk and cookies are left in your room for younger guests.


The hotel is impressively eco-savvy: its building meets Leadership in Energy and Environmental Design standards, energy and water consumption are kept as low as possible, and the hotel uses low-energy light bulbs, recycled key cards and biodegradable laundry bags. Sustainable and organic ingredients are used in the kitchen and the hotel recycles where possible.

Food and Drink


Top Table

Sit at the back, in one of the corners; Berners Street isn’t much of a looker, so you’re not missing out on views, and you have an excuse to slide closer to your date.

Dress Code

London-led sophistication, accessorised with the insouciant air of one who dines here all the time.

Hotel restaurant

Advance booking is required at Berners Tavern, the hotel’s super-cool eatery (although guests can secure a seat). Food is staunchly British – where possible – and the menu focuses on high-end comfort food: quail on toast with foie-gras parfait, lobster, fish and chips, and classic Sunday roasts. The setting is like a fine-art trinket-box, with a dashing 19th-century ceiling, gilt-framed paintings covering every spare inch of wall and cosy white-leather banquettes. There’s no chef’s table, but you can spy on Jason Atherton’s busy and brilliant team at the back of the restaurant. Breakfast, lunch and dinner are served here (so you can ogle the decor to your heart's content) as well as Sunday brunch.  Scandal Water, a unique, boozy take on afternoon tea, is served in the Punch Room. Its name is 19th-century slang for a gossipy tea-drinking session, and this incarnation involves tea-infused punch with carefully paired delicacies (buttercream-slathered shortbread, miso-cured salmon). 

Hotel bar

The lobby’s coolly casual bar has tufted sofas and wingback chairs by the fire with art tomes scattered about. There’s a snooker table, too. Find more formal drinks at the gold-backlit bar in Berners Tavern. We loved the pun-rich cocktail menu: the Cereal Killer, flavoured with Coco Pops milk, is a favourite. Slug ladles of gin punch flavoured with jasmine tea and oak moss in the Punch Room, a pseudo Victorian gentlemens’ club hidden behind reception. 

Last orders

Take breakfast from 7am to 10.30am (or enjoy a lazy brunch from 11am to 4pm on Sundays) and lunch from 12 noon to 3pm. Dinner runs from 6pm to 10.30pm and drinks until 1am at both bars. Take afternoon tea in the Punch Room from 3pm–4pm.

Room service

Available 24 hours a day. The full breakfast menu is offered from 6am to 11.30am, an extensive all-day-dining menu runs from 11.30am to 11pm, and a lighter night menu is served from 11pm to 6am.


The London Edition
10 Berners Street
United Kingdom


The hotel’s easy to reach from international hubs Heathrow (an hour’s drive away) and Gatwick (a 90-minute drive away). From Heathrow hop on the express train to Paddington (, then take the Bakerloo Line five stops to Oxford Circus. The Gatwick Express ( arrives at Victoria, just two tube stops from Oxford Circus.


Oxford Circus is a 10-minute walk from the hotel, which services the Central, Victoria and Bakerloo lines.


Londoners may grumble about public transport, but few dare to drive in the city. If you hire a car, there’s charged valet parking at the hotel, and you may be liable for the congestion charge too (

Worth getting out of bed for

Berners Street is fairly laid back compared to Oxford Street, which can be bewildering for first-timers. Hit the big-name shops around Oxford Circus (Topshop, Urban Outfitters and H&M are present and correct), then duck and dive through Soho’s smaller streets to find some less-explored gems. We love the brilliantly offbeat fashion label Lazy Oaf (+44 (0)207 287 2060) on Ganton Street, browsing vinyl at Phonica Records (+44 (0)207 025 6070) on Poland Street and trying on avant-garde threads at Kokon to Zai (+44 (0)207 434 1316) on Greek Street. Liberty’s (+44 (0)207 734 1234) fine wares are a 10-minute walk away on Regent Street. If your credit card feels the burn, take a break in one of Soho’s galleries – contemporary art at Riflemaker (+44 (0)207 439 0000), street art at Lazarides (+44 (0)207 636 5443) and a peek in the Photographers’ Gallery (+44 (0)207 087 9300) make for an edifying afternoon. Lusting after a limited-edition? Other Criteria (+44 (0)207 935 5550), co-founded by Damien Hirst, sells prints and sculptures by the YBAs (Young British Artists) and their more established countryfolk, while the ICA (+44 (0)20 7930 3647) in Charing Cross has a slightly more affordable catalogue. The British Museum (+44 (0)207 323 8299) is a 10-minute trot from the hotel. Seek out comedy and cabaret at the Soho Theatre (+44 (0)207 478 0100), sing-alongs and big-budget productions at the Dominion Theatre (+44 (0)20 7927 0900), or stop at one of London’s great independent cinemas: the sophisticated Curzon Soho (+44 (0)330 500 1331) or an see an excellent retrospective at the Prince Charles Cinema (+44 (0)207 494 3654), followed by a curious nightcap at Talented Mr Fox (+44 (0)7703 558 019).

Local restaurants

Considering you have Berners Tavern’s brilliant Brit fare on your doorstep, use a trip out to sample London’s more exotic offerings. Hakkasan (+44 (0)207 927 7000) for creative Cantonese cuisine, and Momo (+44 (0)207 434 4040) for fragrant Moroccan are both within 10 minutes’ walk of the hotel. Enjoy a little dinner theatre at teppneyaki joint Benihana (+44 (0)207 494 2525) on Sackville Street. Authentic French dishes – including an impressive selection of pungent fromage – are served in the romantic, brick-walled dining room of Blanchette (+44 (0)207 439 8100) on D’Arblay Street.

Local cafés

A Victorian pissoir may not be your go-to place for an alarm-clock-strength cup of joe, but the Attendant (+44 (0)207 637 3794) serves up a damn good brew (and nibbles) in this converted lavatory. It’s been thoroughly scrubbed, and the urinals converted into little booths where punters tuck into French toast and sip small-batch roasts.

Local bars

Basement bar Bourne & Hollingsworth (+44 (0)207 636 8228) has a wry sense of humour – it’s a faux speakeasy that’s pretending to masquerade as a tea room. As such, the walls and chairs are papered in chintz, and tasty cocktails are served in dainty teacups (often with a cucumber sandwich or jammy biscuit on the side).



Anonymous review

When your job consists of travelling the world and curating the best each city has to offer, you end up staying at far too many hotels to keep count. Naturally, we’ve had our fair share of stays in not so brilliant hotels, but the London Edition – designed by hotelier Ian Schrager – is one of those rare hotels that we won’t forget. From its swoon-worthy design to their flawless service, it’s a stay that we wished would never end. We’d have happily moved in.

For a start, it has a perfectly central location: we hopped off the tube at Oxford Street station and made our way to Old Berners Street, where we stepped into a shining example of Belle Époque grandeur. A soaring marble lobby greeted us with its beautifully restored stucco ceiling, original fireplace, billiards table and plush velvet sofas. A large chrome egg ceiling sculpture by Ingo Maurer can be seen hanging in the center, highlighting the contrast between old and new. It was quite the first impression; I’d had an inkling that this hotel was going to offer plenty of glitz and glam, but I was surprised to find how well it manages to be glamorous while remaining understated, elegant and not at all pretentious. Subtle luxury is how I would describe it. The lobby seems like a constant hub of activity, filled with smartly dressed people chatting and energetic: some are typing away on the workstation, while others are playing pool or enjoying cocktails and conversations. This was the place where everyone wants to be – it felt more like a gathering place rather than a hotel lobby.

Checking in was a breeze and our room was ready on arrival, which calls for a serious jump for joy especially when you’ve been on the road for a month and are in need of a little nap. The friendly hotel staffer may have witnessed me squealing just a tiny bit as he opened the door to our gorgeous light-filled loft (as a photographer, I find plenty of natural light is a must, especially when I knew immediately that I’d have to photograph every inch of this beautiful space). After showing us the ins and outs of the room, he made his way out and we, naturally, flopped onto the king-size bed – let’s face it, who can resist a cosy fur throw sprawled over a comfy mattress? 

Our room was long and spacious with large windows and an open-plan living area. The light and airy rooms take on a contemporary and minimalistic feel, designed with warm walnut wood paneling, oak flooring, modern-classic furnishings and calming earth tones. Little touches make the room that much more special, like fresh hydrangeas on the table, cream cashmere blankets on the sofa, design books on the coffee table and framed Hendrik Kerstens photographs on the walls. The bathroom is sleek and minimal with tiny white mosaics, rich wood accents and what I assume must be the holy grail of rain showers! I may have squealed again when I saw the Le Labo products created exclusively for the hotel, which smelled luxurious! (I was just slightly disappointed that our room didn’t come with a bath tub, but I’m already plotting my next stay and crossing my fingers that there’ll be one then.) Our room didn’t have a kettle, either, and I’m a devoted tea girl while in England – you couldn’t possibly have a proper British morning without a strong cup of tea, could you? I made a quick call to room service and within a few minutes a kettle was delivered on the loveliest tray filled with assorted teas, honey and jug of milk. All was right with the world again.

For dinner, we made reservations at the acclaimed Berners Tavern, the hotel restaurant and bar run by Michelin-star-spangled chef Jason Atherton – the menu’s all contemporary British style cooking that’s simple, yet elegant. The dining room was stunning, with triple-height ceilings, bronze chandeliers and walls crammed with eccentric art. It reminded me of a grand New York ballroom and, as I think back to that night, it could not have been a more perfect evening out with my other half – the beautiful setting, all the the delicious food and the lovely waiter who did not judge us when we ordered what was clearly far too much food for two people. The next morning, we went back for breakfast, where everything – from the ultimate full English to simple porridge with bananas and honey – was perfect… as was our entire stay.

The Guestbook

Whenever you book a stay at a Smith Hotel with us, we’ll invite you to review it when you get back. Read what other Smith members had to say in The London Edition’s Guestbook below.

We loved

The Lobby Bar, The Punch Room Bar, Berner's Tavern Restaurant, the "le labo" toiletries, the beds! 8/10

Don’t expect

Total peace and quiet - the hotel has a vacuum water evacuation system which is really noisy and quite disruptive from one room to the next. A view - only the top floor rooms seem to have a view.


Stayed on 30 Jun 2016

We loved

EXCELLENT service (from arrival to departure via technical in-room help). Mind-blowing lobby architecture and decor (same for the restaurant). Sleek, simple, modern in-room decor. Very comfortable room.

Don’t expect

Mind-blowing fooding experience in restaurant... which is OK but not unforgettable. Peace and quiet atmosphere up until the moment you reach your room... quite noisy and "in your face" crowd...


Stayed on 26 Mar 2016

We loved

The sexiness of the hotel and the attention to detail. For a romantic break this where to go to recharge!

Don’t expect



Stayed on 11 Feb 2016

We loved

The hotel bar, the decor and furnishings in the room.

Don’t expect

King-size beds, even in the Loft Suites. A lot of space or tons of light – it's a London hotel. 


Stayed on 22 Dec 2015

We loved

Lively and buzzing bar in the foyer; Berners Restaurant (recommend taking a rate including breakfast to take full advantage of everything on offer); outstanding location on the door of Soho and other great sights; attentive service; great vibe; good gym for a central London hotel.

Don’t expect

Massive rooms (offset by location though).


Stayed on 18 Dec 2015

We loved

The punch bowl bar: so warm with a real fire and tucked away from the madding crowds. The staff and the service they provided was out of this world; they made the hotel just that bit more special.

Don’t expect

Normal hotel fare: this hotel is very different with some of the best hotel staff in the UK, in our opinion.


Stayed on 21 Nov 2015

We loved

The service, the rooms (particularly on the 7th floor), the fab bar and the buzz and vibe the hotel has - great location as well. The food was also excellent - we only had a few bar snacks in the evening (the chicken popcorn was AMAZING) and the breakfast, which was incredible.

Don’t expect

Huge bedrooms - wouldn't go there with kids.


Stayed on 14 Nov 2015

We loved

The friendly staff, sitting by the fireplace enjoying complimentary tasters of the 'house cocktail' in the Punch Room bar and the amazing service and food in Berners Tavern. Breakfast the next day was also great and gave us a chance to fully appreciate the stunning dining room.

Don’t expect

A table in the restaurant for dinner without booking in advance.


Stayed on 6 Nov 2015

We loved

The vibe… the interior design… the stuff… the location. 10/10.


Stayed on 29 Sep 2015

We loved

Pretty much everything about the hotel. Staff were incredible across the board.

Don’t expect

anything less than the best


Stayed on 19 Jun 2015

We loved

The sleek moden decor against the ornate historic building. Also thoroughly enjoyed dinner at Berners Tavern.

Don’t expect

A peaceful get away; It's a happening lively spot.


Stayed on 21 May 2015