Discover Firmdale boutique hotels in London and New York in England, United Kingdom

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London, United Kingdom

Ham Yard Hotel

Style

All things bold and beautiful

Setting

Perched by Piccadilly

Price per night from (ex tax)$542.62

Why book with us?

Best-price guarantee

Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

Free Smith Extras on arrival

From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

Here for you 24/7

Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

Anonymously reviewed

Every hotel is reviewed by undercover tastemakers (and their partners)

Smith Extra
A cocktail each at the bar
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STAY FLEXIBLE Cancel with 48 hours notice
London, United Kingdom

Covent Garden Hotel

Style

Low-key London luxury

Setting

West End world

Price per night from (ex tax)$469.07

Why book with us?

Best-price guarantee

Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

Free Smith Extras on arrival

From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

Here for you 24/7

Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

Anonymously reviewed

Every hotel is reviewed by undercover tastemakers (and their partners)

Smith Extra
Cocktails for two in the hotel bar
View hotel
STAY FLEXIBLE Cancel with 48 hours notice
London, United Kingdom

Knightsbridge Hotel

Style

Flamboyant fabrics

Setting

A hop from Harrods

Price per night from (ex tax)$359.57

Why book with us?

Best-price guarantee

Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

Free Smith Extras on arrival

From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

Here for you 24/7

Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

Anonymously reviewed

Every hotel is reviewed by undercover tastemakers (and their partners)

Smith Extra
A glass of champagne per guest
View hotel
STAY FLEXIBLE Cancel with 48 hours notice

Health & safety New safety measures are in place at this hotel. Read more here
London, United Kingdom

Haymarket Hotel

Style

Witty British bolthole

Setting

Theatreland thoroughfare

Price per night from (ex tax)$354.66

Why book with us?

Best-price guarantee

Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

Free Smith Extras on arrival

From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

Here for you 24/7

Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

Anonymously reviewed

Every hotel is reviewed by undercover tastemakers (and their partners)

Smith Extra
Cocktails for two in the hotel bar
View hotel
STAY FLEXIBLE Cancel with 48 hours notice
London, United Kingdom

The Soho Hotel

Style

Modern British wit

Setting

Central secrecy

Price per night from (ex tax)$339.95

Why book with us?

Best-price guarantee

Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

Free Smith Extras on arrival

From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

Here for you 24/7

Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

Anonymously reviewed

Every hotel is reviewed by undercover tastemakers (and their partners)

Smith Extra
Cocktails for two in the hotel bar
View hotel
STAY FLEXIBLE Cancel with 48 hours notice

Health & safety New safety measures are in place at this hotel. Read more here
London, United Kingdom

Dorset Square Hotel

Style

Good Lord’s

Setting

Marvellous Marylebone

Price per night from (ex tax)$320.34

Why book with us?

Best-price guarantee

Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

Free Smith Extras on arrival

From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

Here for you 24/7

Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

Anonymously reviewed

Every hotel is reviewed by undercover tastemakers (and their partners)

Smith Extra
Cocktails for two in the hotel bar
View hotel
STAY FLEXIBLE Cancel with 48 hours notice
London, United Kingdom

Charlotte Street Hotel

Style

Arty-smarty English eccentric

Setting

Bang-central Bloomsbury

Price per night from (ex tax)$287.65

Why book with us?

Best-price guarantee

Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

Free Smith Extras on arrival

From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

Here for you 24/7

Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

Anonymously reviewed

Every hotel is reviewed by undercover tastemakers (and their partners)

Smith Extra
Cocktails for two in the hotel bar
View hotel
STAY FLEXIBLE Cancel with 48 hours notice

Health & safety New safety measures are in place at this hotel. Read more here
London, United Kingdom

Number Sixteen

Style

Fun, fresh townhouse

Setting

South Ken side street

Price per night from (ex tax)$268.86

Why book with us?

Best-price guarantee

Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

Free Smith Extras on arrival

From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

Here for you 24/7

Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

Anonymously reviewed

Every hotel is reviewed by undercover tastemakers (and their partners)

Smith Extra
A glass of champagne per guest
View hotel