Best boutique and luxury hotels in London

Art deco mansions in Mayfair, sought-after crashpads in Soho, Covent Garden’s colourful cribs and antique-laden boltholes in Notting Hill are just a few that make up our curated collection of boutique and luxury hotels in London.


West London   Central London   East London   West End

  1. London, United Kingdom

    High Road House

    Style

    Cool members’ club outpost

    Setting

    Boulevard in the ’burbs

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of wine

    Price per night from (ex tax)$152.55

  2. London, United Kingdom

    Bingham Riverhouse

    Style

    Trendy townhouse

    Setting

    Richmond riverside

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    One Rose Aperol cocktail each in the Bingham Bar

    Price per night from (ex tax)$171.86

  3. London, United Kingdom

    Artist Residence London

    Style

    Home is where the art is

    Setting

    Refined Regency street

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of Bramley hand wash

    Price per night from (ex tax)$178.86

  4. London, United Kingdom

    Lime Tree Hotel

    Style

    Allotment-garden glam

    Setting

    Belgravia’s prettiest street

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of Bramley body wash

    Price per night from (ex tax)$184.11

  5. London, United Kingdom

    The Bull & Last

    Style

    Haute hostelry

    Setting

    Hanging by the Heath

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A free drink each from the bar's selection

    Price per night from (ex tax)$199.89

  6. London, United Kingdom

    The Zetter Clerkenwell

    Style

    Modish magpie's nest

    Setting

    Cockney-turned-chic Clerkenwell

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A cocktail each in the lounge

    Price per night from (ex tax)$204.11

  7. London, United Kingdom

    Vintry & Mercer

    Style

    Finely guilded

    Setting

    Commercial crossroads

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A glass of champagne each and a welcome gift

    Price per night from (ex tax)$206.91

  8. London, United Kingdom

    The Portobello Hotel

    Style

    Well-to-do wild child

    Setting

    A meander from the market

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A welcome drink on arrival

    Price per night from (ex tax)$225.67

  9. London, United Kingdom

    The Ampersand Hotel

    Style

    Musing on museums

    Setting

    Cultured Kensington

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A glass of champagne each and a box of petits fours in your room

    Price per night from (ex tax)$227.25

  10. London, United Kingdom

    The Standard, London

    Style

    Brute-y sleep

    Setting

    Swinging King's Cross

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A Sweet & Savoury welcome amenity, two bottles of water and late check-out till 2pm

    Price per night from (ex tax)$230.41

  11. London, United Kingdom

    The Lost Poet

    Style

    Dapper Victorian dwelling

    Setting

    Balladic Portobello

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A Lost Poet tote bag; for guests staying five days or more, a Lost Poet candle

    Price per night from (ex tax)$231.45

  12. London, United Kingdom

    The Other House South Kensington

    Style

    Walk on the wild side

    Setting

    Sophisticated South Ken

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A free drink on arrival

    Price per night from (ex tax)$236.72

  13. Shoreditch, United Kingdom

    Redchurch Townhouse

    Style

    Cecconi’s and chill

    Setting

    Street-art central

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of wine

    Price per night from (ex tax)$236.98

  14. London, United Kingdom

    White City House

    Style

    Green Room glamour

    Setting

    Television central

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of wine on arrival

    Price per night from (ex tax)$236.72

  15. London, United Kingdom

    The Rookery

    Style

    Period drama

    Setting

    Clerkenwell’s gastronomic heart

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    For Club and Superior Double room bookings: a bottle of house wine; for Junior Suites and Suite reservations, a bottle of prosecco

    Price per night from (ex tax)$240.92

  16. London, United Kingdom

    The Zetter Marylebone

    Style

    Grand tour throwback

    Setting

    Steps from Selfridges

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A cocktail each in the lounge

    Price per night from (ex tax)$255.66

  17. London, United Kingdom

    Dean Street Townhouse

    Style

    Art-house hideaway

    Setting

    Sociable, sexy Soho

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of wine

    Price per night from (ex tax)$268.28

  18. London, United Kingdom

    Shoreditch House

    Style

    Cool crash-pad club

    Setting

    Behind Brick Lane

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of wine

    Price per night from (ex tax)$268.28

  19. London, United Kingdom

    Number Sixteen

    Style

    Fun, fresh townhouse

    Setting

    South Ken side street

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A glass of champagne per guest

    Price per night from (ex tax)$271.44

  20. London, United Kingdom

    Batty Langley's

    Style

    Unabashedly batty

    Setting

    Historic Spitalfields

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle wine for stays in Club, Luxury or Superior Double rooms; prosecco for Deluxe Terrace rooms and up; champagne for GoldSmiths

    Price per night from (ex tax)$272.49

  21. London, United Kingdom

    The Bloomsbury

    Style

    Literary decadence

    Setting

    Leafy, lively, luxe

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A room upgrade (subject to availability) and either a cocktail or glass of champagne each in the Coral Room

    Price per night from (ex tax)$276.17

  22. London, United Kingdom

    Dorset Square Hotel

    Style

    Good Lord’s

    Setting

    Marvellous Marylebone

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Cocktails for two in the hotel bar

    Price per night from (ex tax)$284.06

  23. London, United Kingdom

    Chateau Denmark

    Style

    Baroque punk-rock disco hedonist

    Setting

    On, under and around Denmark Street

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bespoke Chateau Denmark cocktail on arrival

    Price per night from (ex tax)$286.17

  24. Notting Hill, United Kingdom

    The Princess Royal, Notting Hill

    Style

    Lady sovereign

    Setting

    Quaint neck of Notting Hill

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A gift of a 100 Acres bath product

    Price per night from (ex tax)$289.33

  25. London, United Kingdom

    Knightsbridge Hotel

    Style

    Flamboyant fabrics

    Setting

    A hop from Harrods

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A glass of champagne per guest

    Price per night from (ex tax)$291.64

  26. London, United Kingdom

    Hazlitt's

    Style

    Discreet, distinctive, historic

    Setting

    Insiders' Soho

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of red or white wine if you're staying in a club or superior double, or prosecco if you've booked a deluxe room, junior suite or the Duke of Monmouth.

    Price per night from (ex tax)$293.53

  27. London, United Kingdom

    Kettner's

    Style

    Behind closed doors

    Setting

    Sleaze-to-yes-please Soho

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of wine

    Price per night from (ex tax)$294.58

  28. London, United Kingdom

    The Kensington Hotel London

    Style

    Regal and ravishing

    Setting

    Sumptuous South Ken

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A room upgrade to the next category (subject to availability), early check-in and late check-out, and a drink each in the K Bar; GoldSmiths will also get two free tickets to a current Victoria & … more

    Price per night from (ex tax)$309.31

  29. London, United Kingdom

    Henrietta Hotel

    Style

    Literary heir

    Setting

    Cornering the London market

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Two free cocktails from the bar a stay and VIP access to the Experimental Cocktail Club's bars

    Price per night from (ex tax)$312.47

  30. London, United Kingdom

    The Ned City of London

    Style

    Heart of gold

    Setting

    Capital corner

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of house red wine

    Price per night from (ex tax)$315.63

  31. London, United Kingdom

    11 Cadogan Gardens & the Chelsea Townhouse

    Style

    Sloane Ranger

    Setting

    The village borough

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Full English breakfast for two; Smiths staying in suites also get a half bottle of Laurent Perrier and a free extra bed; those staying in an apartment will get one breakfast hamper and the half b… more

    Price per night from (ex tax)$326.57

  32. London, United Kingdom

    The Mayfair Townhouse

    Style

    Fine and dandy

    Setting

    Louche-to-luxe Half Moon Street

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    One cocktail for each guest in the Dandy Bar

    Price per night from (ex tax)$333.02

  33. London, United Kingdom

    The Franklin

    Style

    Venice via Kensington

    Setting

    Swellegant SW3

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A £50 hotel credit, to spend onsite

    Price per night from (ex tax)$336.62

  34. London, United Kingdom

    The Laslett

    Style

    Love thy neighbourhood

    Setting

    A promenade from Portobello

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A drinks voucher each; GoldSmiths will also get a fruit platter and late check-out (1pm)

    Price per night from (ex tax)$345.93

  35. London, United Kingdom

    NoMad London

    Style

    Court of appeal

    Setting

    A pirouette from the Royal Opera House

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Two signature NoMad cocktails in your room on arrival

    Price per night from (ex tax)$359.03

  36. London, United Kingdom

    Como Metropolitan London

    Style

    Zen in the city

    Setting

    Park-side

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Full-English breakfast, £20 spa voucher and a gift box; if you’re booking a Junior Park Suite or higher, you’ll also get a bottle of champagne

    Price per night from (ex tax)$361.08

  37. London, United Kingdom

    Nobu Hotel London Portman Square

    Style

    Omakase for the eyes

    Setting

    East meets West End

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A welcome cocktail each in the lounge

    Price per night from (ex tax)$372.44

  38. London, United Kingdom

    Charlotte Street Hotel

    Style

    Arty-smarty English eccentric

    Setting

    Bang-central Bloomsbury

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Cocktails for two in the hotel bar

    Price per night from (ex tax)$372.44

  39. London, United Kingdom

    Haymarket Hotel

    Style

    Witty British bolthole

    Setting

    Theatreland thoroughfare

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Cocktails for two in the hotel bar

    Price per night from (ex tax)$407.16

  40. London, United Kingdom

    Covent Garden Hotel

    Style

    Low-key London luxury

    Setting

    West End world

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Cocktails for two in the hotel bar

    Price per night from (ex tax)$427.14

  41. London, United Kingdom

    The Londoner

    Style

    Well-mixed metropolitan

    Setting

    Cutting edge of Leicester Square

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A cocktail each on arrival

    Price per night from (ex tax)$437.29

  42. London, United Kingdom

    The Soho Hotel

    Style

    Modern British wit

    Setting

    Central secrecy

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    Cocktails for two in the hotel bar

    Price per night from (ex tax)$448.19

  43. London, United Kingdom

    L'oscar

    Style

    Wilde at heart

    Setting

    Old church, new devotions

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A L'oscar scented candle

    Price per night from (ex tax)$468.70

  44. London, United Kingdom

    Broadwick Soho

    Style

    Fabulously flamboyant townhouse

    Setting

    The vibrant heart of Soho

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A welcome drink

    Price per night from (ex tax)$497.64

  45. London, United Kingdom

    Henry's Townhouse

    Style

    A man(or) of distinction

    Setting

    Most agreeable Marylebone

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    One of the hotel’s handmade candles (each with a cameo of Jane Austen’s relatives and a signature scent)

    Price per night from (ex tax)$520.78

  46. London, United Kingdom

    At Sloane

    Style

    Flirty French maison

    Setting

    Regal King’s Road

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A welcome platter of fresh berries on arrival

    Price per night from (ex tax)$526.05

  47. London, United Kingdom

    Beaverbrook Town House

    Style

    Play house

    Setting

    No place like Sloane

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    One pre-mixed cocktail each in your room

    Price per night from (ex tax)$555.50

  48. London, United Kingdom

    Ham Yard Hotel

    Style

    All things bold and beautiful

    Setting

    Perched by Piccadilly

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A cocktail each at the bar

    Price per night from (ex tax)$561.81

  49. London, United Kingdom

    The Beaumont

    Style

    Art deco and decorum

    Setting

    Amid Mayfair's mansions

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of Château des Antonins, Bordeaux Merlot, Cabernet Sauvignon, Bordeaux Supérieur, or Sauvignon Blanc Sémillon per booking

    Price per night from (ex tax)$589.83

  50. London, United Kingdom

    One Aldwych

    Style

    Elegant Edwardian cornerhouse

    Setting

    Escape the cityscape

    Why book with us?

    Best-price guarantee

    Found your stay for less elsewhere? We'll match the price and give you a £50 voucher.

    Free Smith Extras on arrival

    From a bottle of champagne, to a spa treatment or a cookery class, you’ll get a little extra thank you with every booking

    Here for you 24/7

    Personal service from Smith24, our in-house travel specialists, 1 800 464 2040

    Anonymously reviewed

    Every hotel is reviewed by undercover tastemakers (and their partners)

    Smith Extra

    A bottle of wine and nibbles in Superior rooms; a bottle of Henners Sparkling wine and nibbles in Deluxe rooms and suites. GoldSmiths will also receive a British charcuterie plate for two in the … more

    Price per night from (ex tax)$591.80

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